SheSays Mother’s Day
WHEN SHESAYS LONDON ASKED US TO DESIGN A CARD FOR MOTHER’S DAY TO SUPPORT CREATIVE MULTI-TALENTED MUMS WE JUMPED AT THE CHANCE.
Statistics show that, depressingly, working mothers are 18% more stressed than everyone else. If you have more than one child, that figure shoots up to 40%. Well, duh. Raising a human (or humans) while trying to find that mythical work life balance can be exhausting, especially in an industry that runs on last minute deadlines and a fair amount of manic energy.
Mother’s Day is a chance for everyone to celebrate the wonderful job women do in parenting. We forget that so many of those women also have a paying job and somehow manage to juggle both brilliantly. So on a day where mums are being lauded for their child-rearing skills, we want to shout about their skills in wrestling tricky briefs, nailing killer ideas and handling clients with panache. We want them to know that we, SheSays – a creative network for women – are proud of them, so we created the multi-talented Mother’s Day card collection, designed exclusively for mums in the creative industry. Cards were sold online, and were sent to prestigious creative networks and platforms, as well as advertised within London agencies.